We use a community-based, human-centered design approach to yield a new generation of interventions, better aligned with the needs and contexts of target communities. We tell stories, we provide rich medical illustrations, and we create localized learning experiences that connect emotionally with our learners.
Drawing on 5 years of experience, we have honed our approach to designing and producing culturally sensitive and compelling health education content.
The participation of target communities and local stakeholders in the production and design process fosters ownership and increases the likelihood that interventions will resonate with their intended audiences and be sustainable.
Our adaptable design allows for a video to be translated to multiple languages with a simple voiceover and slide update. For example, this Complementary Feeding video was easily adapted in four languages.